.guide-editorial{--ge-bg: var(--color-ird2-bg, #1c1c1e);--ge-page: var(--color-ird2-card, #2a2a2c);--ge-page-elevated: #323234;--ge-ink: var(--color-ird2-cream, #f0ede8);--ge-muted: var(--color-ird2-muted, #c8c4bd);--ge-border: var(--color-ird2-border, #3a3a3c);--ge-navy: #1a1a1c;--ge-navy-deep: #111113;--ge-yellow: var(--color-ird2-accent, #e8460a);--ge-orange: var(--color-ird2-accent, #e8460a);--ge-blue: #2563eb;--ge-radius: 10px;--ge-shadow: 0 12px 40px rgba(0, 0, 0, .45);width:100%;min-height:100%;background:var(--ge-bg);color:var(--ge-ink);font-family:DM Sans,system-ui,sans-serif}.guide-editorial *{box-sizing:border-box}.guide-editorial__stack{display:block;width:100%;max-width:none;margin:0;padding:.75rem 0 3.5rem}@media(min-width:768px){.guide-editorial__stack{padding:1.5rem 0 5rem}}.guide-page{position:relative;width:100%;max-width:none;min-height:auto;margin-inline:0;padding:3.25rem 1rem 2.75rem;background-color:var(--ge-page);background-image:none;border:1px solid var(--ge-border);border-radius:12px;box-shadow:var(--ge-shadow);color:#f8fafc;overflow:hidden}.guide-page:has(.guide-page__badge){padding-left:3.35rem}@media(min-width:640px){.guide-page{padding:2.75rem 2rem 3.25rem;border-radius:var(--ge-radius)}.guide-page:has(.guide-page__badge){padding-left:3.75rem}}@media(min-width:960px){.guide-page{min-height:min(88vh,1020px);padding:2.75rem 2.5rem 3.5rem}.guide-page:has(.guide-page__badge){padding-left:4rem}}.guide-page--dark{background-color:var(--ge-page);background-image:none;border-color:var(--ge-border);color:#f8fafc}.guide-page--cover{min-height:auto;display:flex;flex-direction:column;padding-top:2rem}@media(min-width:768px){.guide-page--cover{min-height:min(92dvh,980px);padding-top:2.5rem}}.guide-page__badge{position:absolute;top:.85rem;left:.85rem;display:flex;align-items:center;justify-content:center;width:2rem;height:2rem;border-radius:999px;background:var(--ge-yellow);color:#fff;font-size:.6875rem;font-weight:800;letter-spacing:.02em;z-index:2}@media(min-width:640px){.guide-page__badge{top:1.25rem;left:1.25rem;width:2.25rem;height:2.25rem;font-size:.75rem}}.guide-page--dark .guide-page__badge{background:var(--ge-yellow);color:#fff}.guide-page__number{position:absolute;right:1rem;bottom:.85rem;font-size:.75rem;font-weight:700;color:#f8fafc73;letter-spacing:.04em}@media(min-width:640px){.guide-page__number{right:1.5rem;bottom:1.25rem;font-size:.8125rem}}.guide-page--dark .guide-page__number{color:#f8fafc73}.guide-page__title{margin:.35rem 0 .85rem;padding-right:.25rem;font-size:clamp(1.35rem,5.5vw,2rem);font-weight:800;line-height:1.18;letter-spacing:-.02em;color:#fff;text-wrap:balance}.guide-page--dark .guide-page__title{color:#fff}.guide-page__subtitle{margin:0 0 1.5rem;font-size:1rem;font-weight:500;line-height:1.55;color:var(--ge-muted);max-width:36rem}.guide-page--dark .guide-page__subtitle{color:#f8fafcb8}.guide-spread{display:flex;flex-direction:column;gap:1.75rem;width:100%;align-items:center}@media(min-width:1024px){.guide-spread--pair{flex-direction:row;justify-content:center;align-items:stretch;gap:1.25rem;padding-inline:1rem}.guide-spread--pair .guide-page{width:min(420px,calc(50% - .75rem));max-width:420px;min-height:640px}}.guide-kicker{font-size:.6875rem;font-weight:800;letter-spacing:.16em;text-transform:uppercase;color:var(--ge-orange)}.guide-list{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:.75rem}.guide-list--two-col{display:grid;gap:.65rem 1.5rem}@media(min-width:640px){.guide-list--two-col{grid-template-columns:1fr 1fr}}.guide-list__item{display:flex;gap:.75rem;align-items:flex-start;font-size:.9375rem;line-height:1.45;color:var(--ge-ink)}.guide-list__num{flex-shrink:0;width:1.5rem;height:1.5rem;display:inline-flex;align-items:center;justify-content:center;border-radius:999px;background:#e8460a33;font-size:.6875rem;font-weight:800;color:var(--ge-yellow)}.guide-progress{position:sticky;top:5rem;z-index:30;width:100%;height:3px;background:transparent;pointer-events:none}.guide-progress__bar{height:100%;width:0%;background:linear-gradient(90deg,var(--ge-yellow),var(--ge-orange));transition:width .25s ease}.guide-chip{appearance:none;border:1px solid var(--ge-border);background:#fff;border-radius:10px;min-height:44px;padding:.875rem 1rem;text-align:left;font:inherit;font-size:.875rem;font-weight:600;color:var(--ge-ink);cursor:pointer;transition:border-color .25s ease,background .25s ease,box-shadow .25s ease;-webkit-tap-highlight-color:transparent}.guide-chip:hover{border-color:#c9d2e0}.guide-chip.is-active{border-color:var(--ge-navy);background:#f4f7fb;box-shadow:inset 0 0 0 1px var(--ge-navy)}.guide-chip-grid{display:grid;gap:.65rem;grid-template-columns:1fr}@media(min-width:560px){.guide-chip-grid{grid-template-columns:1fr 1fr}}.guide-result-box{margin-top:1.5rem;padding:1.25rem 1.35rem;border-radius:10px;background:var(--ge-navy);color:#fff}.guide-result-box__label{font-size:.6875rem;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--ge-yellow)}.guide-result-box__value{margin-top:.35rem;font-size:1.25rem;font-weight:800}.guide-result-box__hint{margin-top:.35rem;font-size:.875rem;color:#ffffffb8}.guide-check{display:flex;align-items:flex-start;gap:.75rem;padding:.65rem 0;border-bottom:1px solid var(--ge-border);cursor:pointer;font-size:.9375rem;font-weight:500}.guide-check input{margin-top:.2rem;width:1.1rem;height:1.1rem;accent-color:var(--ge-navy)}.guide-check-progress{margin-bottom:1rem;font-size:.8125rem;font-weight:700;color:var(--ge-muted)}.guide-stage{display:flex;gap:1rem;align-items:flex-start;padding:1rem 0;border-bottom:1px solid var(--ge-border)}.guide-stage:last-child{border-bottom:0}.guide-stage__icon{flex-shrink:0;width:2.75rem;height:2.75rem;border-radius:999px;background:#f2f4f8;display:flex;align-items:center;justify-content:center;color:var(--ge-navy)}.guide-stage__title{margin:0;font-size:1rem;font-weight:800}.guide-stage__desc{margin:.25rem 0 0;font-size:.875rem;line-height:1.5;color:var(--ge-muted)}.guide-stage__focus{margin:.4rem 0 0;font-size:.8125rem;font-weight:700;color:var(--ge-orange)}.guide-channel-grid{display:grid;gap:.75rem;grid-template-columns:1fr 1fr}.guide-channel{border:1px solid var(--ge-border);border-radius:10px;padding:1.1rem 1rem;text-align:center}.guide-channel__name{margin:.5rem 0 .15rem;font-size:.9375rem;font-weight:800}.guide-channel__role{margin:0;font-size:.8125rem;color:var(--ge-muted)}.guide-navy-note{margin-top:1.5rem;padding:1.15rem 1.25rem;border-radius:10px;background:#e8460a1a;border:1px solid rgba(232,70,10,.25);color:#fff;font-size:.9375rem;line-height:1.5}.guide-navy-note strong{color:var(--ge-yellow)}.guide-plan-grid{display:grid;gap:1rem}@media(min-width:768px){.guide-plan-grid{grid-template-columns:repeat(3,1fr)}}.guide-plan-col{border:1px solid var(--ge-border);border-radius:10px;padding:1.1rem}.guide-plan-col__time{font-size:.6875rem;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:var(--ge-orange)}.guide-plan-col__title{margin:.35rem 0 .75rem;font-size:1rem;font-weight:800}.guide-plan-col ul{margin:0;padding-left:1.1rem;font-size:.8125rem;line-height:1.55;color:var(--ge-muted)}.guide-tool-grid{display:grid;gap:.75rem;grid-template-columns:1fr}@media(min-width:400px){.guide-tool-grid{grid-template-columns:1fr 1fr}}@media(min-width:640px){.guide-tool-grid{grid-template-columns:repeat(3,1fr)}}.guide-tool{border:1px solid var(--ge-border);border-radius:10px;padding:1.25rem .75rem;text-align:center;font-size:.8125rem;font-weight:800;color:var(--ge-navy);background:#f8fafc}.guide-cta{display:inline-flex;align-items:center;justify-content:center;min-height:48px;padding:.85rem 1.75rem;border-radius:999px;background:var(--ge-yellow);color:#fff;font-size:.9375rem;font-weight:800;letter-spacing:.02em;text-decoration:none;transition:filter .25s ease;-webkit-tap-highlight-color:transparent}.guide-cta:hover{filter:brightness(1.05)}.guide-cta--block{width:100%}.guide-form{display:flex;flex-direction:column;gap:.75rem;margin-top:1.25rem}.guide-form label{display:flex;flex-direction:column;gap:.35rem;font-size:.75rem;font-weight:700;color:#f8fafccc}.guide-form input{border:1px solid rgba(255,255,255,.18);border-radius:8px;background:#ffffff0f;color:#fff;min-height:44px;padding:.75rem .9rem;font:inherit;font-size:1rem}.guide-form input::placeholder{color:#f8fafc66}.guide-form button[type=button]{margin-top:.35rem;min-height:48px;border:0;border-radius:999px;background:var(--ge-yellow);color:#fff;font:inherit;font-weight:800;cursor:pointer;-webkit-tap-highlight-color:transparent}.guide-funnel{display:flex;flex-direction:column;gap:.65rem;margin-top:1.25rem}@media(min-width:768px){.guide-funnel{flex-direction:row;align-items:stretch;gap:.35rem}}.guide-funnel__step{flex:1;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:.35rem;padding:1rem .5rem;border-radius:10px;background:var(--ge-navy);color:#fff;text-align:center;font-size:.8125rem;font-weight:800;min-height:4.5rem}.guide-funnel__arrow{display:none;color:var(--ge-muted);font-weight:800;align-self:center}@media(min-width:768px){.guide-funnel__arrow{display:block}}.guide-metric{display:flex;align-items:center;gap:.85rem;padding:.7rem 0;border-bottom:1px solid var(--ge-border);font-size:.9375rem;font-weight:600}.guide-metric__dot{width:.55rem;height:.55rem;border-radius:999px;background:var(--ge-blue);flex-shrink:0}.guide-fade-in{animation:guideFadeIn .4s ease both}@keyframes guideFadeIn{0%{opacity:0;transform:translateY(8px)}to{opacity:1;transform:translateY(0)}}.guide-cover-grid{display:flex;flex-direction:column;gap:1.25rem;flex:1;align-items:stretch;padding-top:.5rem}@media(min-width:768px){.guide-cover-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:1.5rem;align-items:center;padding-top:1.5rem}}.guide-cover-visual{display:flex;align-items:center;justify-content:center;order:-1}@media(min-width:768px){.guide-cover-visual{order:0}}.guide-cover-visual img{width:min(72vw,240px);height:auto;display:block;filter:drop-shadow(0 12px 28px rgba(0,0,0,.35))}@media(min-width:768px){.guide-cover-visual img{width:min(100%,380px)}}.guide-cover-title{margin:0;font-size:clamp(1.65rem,7vw,2.75rem);font-weight:800;line-height:1.08;letter-spacing:-.03em;color:#fff}.guide-cover-title em{font-style:normal;color:var(--ge-yellow)}.guide-cover-benefits{display:flex;flex-wrap:wrap;gap:.75rem 1.15rem;margin-top:auto;padding-top:1.25rem}@media(min-width:768px){.guide-cover-benefits{gap:1rem 1.5rem;padding-top:2rem}}.guide-cover-benefit{display:flex;align-items:center;gap:.5rem;font-size:.8125rem;font-weight:700;color:#f8fafce0}.guide-steps{counter-reset:ge-step;list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:.85rem}.guide-steps li{counter-increment:ge-step;display:flex;gap:.85rem;align-items:flex-start;font-size:.9375rem;font-weight:600;line-height:1.45}.guide-steps li:before{content:counter(ge-step);flex-shrink:0;width:1.75rem;height:1.75rem;border-radius:999px;background:var(--ge-yellow);color:#fff;display:flex;align-items:center;justify-content:center;font-size:.75rem;font-weight:800}.guide-adaptive{display:flex;flex-direction:column;gap:1.25rem;width:100%;min-width:0;padding:0 0 3.25rem}@media(min-width:768px){.guide-adaptive{gap:2.25rem;padding:0 0 4rem}}.guide-adaptive>.guide-page,.guide-adaptive>.guide-readbar{width:100%;min-width:0}.guide-readbar{position:sticky;top:4.25rem;z-index:40;width:100%;display:flex;justify-content:stretch;pointer-events:none}@media(min-width:768px){.guide-readbar{top:5rem}}.guide-readbar__inner{pointer-events:auto;width:100%;max-width:none;display:flex;align-items:center;gap:.45rem;min-height:2.75rem;padding:.4rem .65rem;background:#1c1c1ef5;border:1px solid var(--ge-border);border-radius:999px;box-shadow:0 4px 16px #00000059;backdrop-filter:blur(8px)}@media(min-width:640px){.guide-readbar__inner{gap:.65rem;padding:.45rem .85rem}}.guide-readbar__label{font-size:.625rem;font-weight:800;letter-spacing:.08em;text-transform:uppercase;color:var(--ge-yellow);flex-shrink:0}@media(min-width:640px){.guide-readbar__label{font-size:.6875rem;letter-spacing:.1em}}.guide-readbar__track{flex:1;height:3px;border-radius:999px;background:#ffffff1f;overflow:hidden}.guide-readbar__track span{display:block;height:100%;background:var(--ge-yellow);transition:width .2s ease}.guide-readbar__pct{font-size:.6875rem;font-weight:700;color:var(--ge-muted);min-width:2rem;text-align:right}@media(min-width:640px){.guide-readbar__pct{font-size:.75rem;min-width:2.25rem}}.guide-readbar__reset{appearance:none;border:0;background:transparent;font:inherit;font-size:.625rem;font-weight:600;color:var(--ge-muted);text-decoration:underline;cursor:pointer;padding:.35rem .15rem;min-height:44px;display:inline-flex;align-items:center}@media(min-width:640px){.guide-readbar__reset{font-size:.6875rem;min-height:auto;padding:0}}.guide-adaptive .guide-page{min-height:auto}@media(min-width:960px){.guide-adaptive .guide-page{min-height:min(88vh,1020px)}}.guide-adaptive .guide-page__title{margin-top:.35rem}.guide-chapter__layout{display:flex;flex-direction:column;gap:1.15rem;height:100%}.guide-chapter__copy{min-width:0}.guide-chapter__visual{margin:0;border-radius:10px;overflow:hidden;background:#ffffff0a;box-shadow:inset 0 0 0 1px #ffffff14}.guide-chapter__visual img{width:100%;height:auto;display:block;object-fit:cover;max-height:200px}@media(min-width:640px){.guide-chapter__layout{gap:1.5rem}.guide-chapter__visual img{max-height:260px}}@media(min-width:860px){.guide-chapter__layout{display:grid;grid-template-columns:1.15fr .85fr;gap:1.75rem;align-items:start}.guide-chapter__visual{position:sticky;top:7rem}.guide-chapter__visual img{max-height:min(58vh,420px);min-height:280px;object-fit:cover}}.guide-cover-scroll{margin-top:auto;padding-top:1.5rem;font-size:.8125rem;font-weight:700;color:#f8fafc8c}@media(min-width:768px){.guide-cover-scroll{padding-top:2rem;font-size:.875rem}}.guide-prose{margin:0 0 1rem;font-size:1rem;font-weight:400;line-height:1.65;color:#f8fafce0;max-width:36rem}@media(min-width:640px){.guide-prose{font-size:1.0625rem}}.guide-prose--on-dark,.guide-page--dark .guide-prose{color:#f8fafcd1}.guide-prose-list{margin:.5rem 0 1.25rem;padding-left:1.2rem;font-size:1rem;line-height:1.6;color:#f8fafce0;max-width:36rem}.guide-ebook-figure{margin:1.25rem 0 1.5rem}.guide-ebook-figure img{width:min(100%,420px);height:auto;display:block;border-radius:8px}.guide-takeaway{margin:1.25rem 0 0;padding:.95rem 1.1rem;border-left:3px solid var(--ge-yellow);background:#ffffff0d;font-size:.9375rem;line-height:1.5;color:#f8fafce6;max-width:36rem}.guide-diagram{display:flex;flex-direction:column;align-items:stretch;gap:.5rem;margin:1.25rem 0 1.5rem}@media(min-width:640px){.guide-diagram{flex-direction:row;flex-wrap:wrap;align-items:center;gap:.35rem .15rem}}.guide-diagram__item{display:flex;align-items:center;gap:.15rem;width:100%}@media(min-width:640px){.guide-diagram__item{display:inline-flex;width:auto}}.guide-diagram__step{display:inline-flex;width:100%;justify-content:center;padding:.65rem .7rem;border-radius:8px;background:var(--ge-navy);color:#fff;font-size:.8125rem;font-weight:800}@media(min-width:640px){.guide-diagram__step{width:auto;justify-content:flex-start;padding:.45rem .7rem;font-size:.75rem}}.guide-diagram__arrow{display:none;color:var(--ge-muted);font-weight:800;padding:0 .2rem}@media(min-width:640px){.guide-diagram__arrow{display:inline}}.guide-reflect{margin-top:1.75rem;padding-top:1.25rem;border-top:1px solid var(--ge-border);max-width:36rem}.guide-reflect__title{margin:0 0 1rem;font-size:.8125rem;font-weight:800;letter-spacing:.06em;text-transform:uppercase;color:var(--ge-yellow)}.guide-reflect__q+.guide-reflect__q{margin-top:1.15rem}.guide-reflect__prompt{margin:0 0 .5rem;font-size:.975rem;font-weight:700;line-height:1.4;color:#fff}.guide-reflect__hint{margin:0 0 .45rem;font-size:.75rem;color:var(--ge-muted)}.guide-reflect__opts{display:flex;flex-direction:column;gap:.25rem}.guide-reflect__opt{appearance:none;display:flex;align-items:flex-start;gap:.55rem;width:100%;min-height:44px;text-align:left;border:0;background:transparent;padding:.65rem .35rem;font:inherit;font-size:.9375rem;font-weight:500;color:#f8fafce0;cursor:pointer;border-radius:8px;-webkit-tap-highlight-color:transparent}@media(min-width:640px){.guide-reflect__opt{min-height:auto;padding:.4rem .1rem}}.guide-reflect__opt:hover{background:#ffffff0f}.guide-reflect__opt.is-active{font-weight:700;color:#fff}.guide-reflect__opt [data-mark]{color:var(--ge-muted);width:1rem;flex-shrink:0;line-height:1.4}.guide-reflect__opt.is-active [data-mark]{color:var(--ge-yellow)}.guide-insight{margin-top:1.25rem;padding:1rem 1.15rem;border-radius:10px;background:var(--ge-navy);color:#fff;max-width:36rem;animation:guideFadeIn .4s ease both}.guide-insight__label{margin:0;font-size:.6875rem;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--ge-yellow)}.guide-insight__text{margin:.4rem 0 0;font-size:.975rem;font-weight:600;line-height:1.45}.guide-diag-seal{display:inline-flex;margin:0 0 1rem;padding:.4rem .85rem;border-radius:999px;background:#e8460a26;border:1px solid rgba(232,70,10,.45);color:var(--ge-yellow);font-size:.6875rem;font-weight:800;letter-spacing:.08em;text-transform:uppercase}.guide-result-grid{display:grid;gap:.75rem;grid-template-columns:1fr;margin:1.25rem 0;max-width:36rem}@media(min-width:560px){.guide-result-grid{grid-template-columns:1fr 1fr}}.guide-result-card{border:1px solid var(--ge-border);border-radius:10px;padding:1rem;background:#ffffff0d}.guide-result-card__label{margin:0;font-size:.6875rem;font-weight:800;letter-spacing:.08em;text-transform:uppercase;color:var(--ge-muted)}.guide-result-card__value{margin:.35rem 0 0;font-size:1.35rem;font-weight:800;color:#fff;line-height:1.25}.guide-result-card__value span{font-size:.875rem;font-weight:600;color:var(--ge-muted)}.guide-result-card__value--sm{font-size:1rem}.guide-form--ebook{margin-top:1.25rem;width:100%;max-width:24rem}.guide-form--ebook .guide-cta--block{min-height:48px}.guide-form--light label{color:var(--ge-muted)}.guide-form--light input[type=text],.guide-form--light input[type=email],.guide-form--light input[type=tel]{border:1px solid var(--ge-border);background:#ffffff0f;color:#fff}.guide-form--light input::placeholder{color:#f8fafc59}.guide-consent{flex-direction:row!important;align-items:flex-start;gap:.65rem!important;font-size:.8125rem!important;font-weight:500!important;color:#f8fafcd9!important;cursor:pointer}.guide-consent input{margin-top:.15rem;accent-color:var(--ge-yellow)}.guide-form-note{margin:.35rem 0 0;font-size:.75rem;color:var(--ge-muted);text-align:center}.guide-form-note--dev{color:#98a2b3d9;font-style:italic}.guide-disclaimer{margin-top:1.25rem;padding:.9rem 1rem;border-radius:8px;background:#ffffff0d;border:1px solid var(--ge-border);font-size:.8125rem;line-height:1.5;color:var(--ge-muted)}.guide-muted-line{font-size:.8125rem;font-weight:600;color:var(--ge-muted)}.guide-mini-title{margin:1.5rem 0 .75rem;font-size:1rem;font-weight:800;color:#fff}.guide-list__item,.guide-metric{color:#f8fafce0}.guide-tool{border-color:var(--ge-border);background:#ffffff0d;color:#fff}.guide-cta-secondary{display:inline-block;margin-top:.75rem;font-size:.875rem;font-weight:700;color:#f8fafcbf;text-decoration:underline}.guide-cta-secondary--btn{appearance:none;border:0;background:transparent;padding:.5rem 0;cursor:pointer;font:inherit;text-align:left;-webkit-tap-highlight-color:transparent}.guide-deepen{margin-top:2rem;padding-top:1.5rem;border-top:1px solid var(--ge-border);max-width:36rem}.guide-kicker--soft{margin-top:0;color:var(--ge-yellow)}.guide-opp-list{margin-top:.35rem}.guide-deepen .guide-cta--block{margin-top:1.25rem;text-align:center}.guide-context-fields{display:flex;flex-direction:column;gap:.65rem;margin:1.15rem 0 0}.guide-context-fields label{display:flex;flex-direction:column;gap:.35rem;font-size:.8125rem;font-weight:700;color:var(--ge-muted)}.guide-context-fields input{min-height:44px;padding:.65rem .85rem;border-radius:8px;border:1px solid var(--ge-border);background:#ffffff0f;color:#fff;font:inherit;font-size:.9375rem;font-weight:500}.guide-context-fields input::placeholder{color:#f8fafc59}.guide-checklist-visual,.guide-metrics-visual{width:min(100%,420px);height:auto;margin:1rem auto 0;display:block;border-radius:8px}.guide-thanks-visual{width:100%;max-width:480px;height:auto;margin:1rem 0;border-radius:8px;display:block}
